In old Scandinavian myth, Ullr (”glory”) was the god of justice and dueling, but was most well know for his beauty and mastery of skiing. Legend has it, that as the god of all things ridden on snow, Ullr was not only a sick rider, but had the passion, confidence and attitude befitting a Norse god as well.
Last year the folks at the TELUS World Ski and Snowboard Festival asked , “What if Ullr was a girl? What would she be like?” Then they spent the winter looking for her – the ultimate mountain woman. In the end, over 400 kick ass skiers and riders from every discipline – big mountain, park & pipe, boarder x, you name it – threw their hats in the ring for a chance to compete in both on- and off-mountain events for the grand prize of $25,000 and the Ullr crown (er…Viking helmet). In the end Greta Eliassen was the 2007 winner.
Who will claim the prize in 2008?
For your chance to enter, or to rate contestant’s video and photo posts, visit IfUllrWasAGirl.com
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